Privacy Policy

Last updated: April 27, 2024

Welcome to Aftertaste ("we," "our," "us")! We are committed to protecting your privacy and ensuring the security of your personal information. This Privacy Policy outlines how we collect, use, disclose, and safeguard your information when you visit our website aftertaste.ai and use our digital menu services accessed via QR codes.

1. Introduction

Aftertaste provides digital menus that enhance your dining experience by allowing you to access menus through QR code scans. This Privacy Policy explains our practices regarding the collection, use, and protection of your information.

2. Information We Collect

a. Personal Information

  • Contact Information: When you use our services, you may provide personal details such as your name, email address, and phone number.
  • Device Information: We collect information about the device you use to access our services, including IP address, browser type, operating system, and device identifiers.

b. Usage Data

  • Interaction Data: Information about how you interact with our digital menus, such as pages viewed, time spent, and actions taken.
  • Analytics Data: We utilize Google Tag Manager (GTM) and Google Analytics to collect and analyze usage patterns to improve our services.

c. Location Information

    Geolocation Data: With your consent, we may collect your approximate location to provide location-specific menu content.

d. Website Performance Data

    Google Search Console (GSC): We use GSC to monitor and maintain our website’s presence in Google Search results. This includes data on search queries, indexing status, and site performance. GSC does not collect personal user information or track individual user behavior.

3. How We Use Your Information

We use the collected information for various purposes, including:

  • Providing Services: To deliver and maintain our digital menu services.
  • Personalization: To customize your experience based on your preferences and usage.
  • Improvement: To analyze usage patterns and enhance our services using data from GTM and GSC.
  • Communication: To send you updates, promotional materials, and respond to your inquiries.
  • Security: To protect against unauthorized access and ensure the integrity of our services.

4. How We Share Your Information

We do not share your personal information with third parties except in the following circumstances:

  • Service Providers: We use Google Tag Manager and Google Search Console as our service providers to help us operate our website and services. These providers are authorized to use your information only as necessary to provide these services to us.
  • Legal Requirements: We may disclose your information if required by law or to protect our rights.
  • Business Transfers: In the event of a merger, acquisition, or sale of assets, your information may be transferred to the new owner.

5. Cookies and Tracking Technologies

We use Google Tag Manager (GTM) to manage and deploy various tracking technologies, including cookies. These technologies help us understand your preferences and improve our offerings. Cookies may collect information such as your browsing behavior, device information, and other usage data. You can manage your cookie preferences through your browser settings.

6. Your Rights and Choices

Depending on your location, you may have the following rights regarding your personal information:

  • Access: Request access to the personal information we hold about you.
  • Correction: Request correction of inaccurate or incomplete information.
  • Deletion: Request deletion of your personal information.
  • Opt-Out: Opt-out of receiving promotional communications from us.

To exercise these rights, please contact us using the information provided below.

7. Data Security

We implement appropriate security measures to protect your information from unauthorized access, alteration, disclosure, or destruction. These measures include encryption, secure servers, and regular security audits. However, no method of transmission over the internet or electronic storage is 100% secure, and we cannot guarantee absolute security.

8. Children’s Privacy

Our services are not intended for individuals under the age of 13. We do not knowingly collect personal information from children. If we become aware that we have inadvertently collected such information, we will take steps to delete it promptly.

9. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or for other operational, legal, or regulatory reasons. We will notify you of any significant changes by posting the new Privacy Policy on our website. Your continued use of our services after such changes constitutes your acceptance of the updated policy.

10. Contact Us

If you have any questions or concerns about this Privacy Policy or our data practices, please contact us at:

Email: privacy@aftertaste.ai